Krishna Fitzpatrick (she/her) is a Hudson Valley–based Brand and Editorial Director who partners with founder-led initiatives to define and evolve brand identity across digital, physical, and editorial touchpoints. Her work centers on building cohesive, culturally resonant brand worlds—spanning content, social, and e-commerce—with a hands-on approach to photography, visual storytelling, and creative direction. She brings experience shaping brands in the health, beauty, wellness and hospitality spaces.